“We are fully competitive with the general offerings of other airports with facilities, fee waivers and marketing support,” he said. Haneke’s team is courting airline network planners. Inbound leisure has also come into play with ONT located about the same distance from Disneyland in Anaheim as LAX and closer to Joshua Tree National Park and popular Palm Springs resorts than LAX. The area’s prominence as a manufacturing and logistics hub with a diversifying populace is a boon to the airport, Haneke said. “People are leaving LA and the Bay Area, but want to stay in the state, so they are moving inland," he explained.
The high cost of living on the Californian coast has been an upside to the region known as the Inland Empire served by ONT.
Ontario International Airport (ONT) is pitching to airlines that it is more than just an alternative for Los Angeles (LAX) as it aggressively seeks to attract more air service.Īt last week's Routes World 2022 conference in Las Vegas, a banner above ONT's stand in the exhibit hall read: “Conveniently located in Southern California, Not Canada.” ONT chief marketing and air service strategy officer Mark Haneke told Routes that the airport has a huge catchment area of its own.
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